MAPLE HEIGHTS, Ohio -- Finast here promoted its pharmacy services with a contest for a year's worth of prescriptions at each of its participating pharmacies in October.
According to an ad in the Oct. 26 Cleveland Plain Dealer, contestants could win free prescriptions for one year, up to a limit of $500.
"The contest just ended and we're still counting up entry forms," said a pharmacist at an Ohio store. "We had a lot of interest from new people and our regular patients."
The pharmacist said contestants' names would be used to form a data base for promotional mailings. Finast's corporate office declined to comment on the promotion. The chain, which has 23 pharmacies, is a subsidiary of Ahold USA, Parsippany, N.J.