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MexGrocer.com, San Diego, a bilingual on-line grocery store featuring traditional non-perishable Mexican specialty foods, cookbooks and household items, launched earlier this month, said Ignacio Hernandez, the company's founder, president and chief executive officer. Hernandez said the site will cater to the 34 million Hispanic households in the United States. Royal Crown Foods, one of the largest

MexGrocer.com, San Diego, a bilingual on-line grocery store featuring traditional non-perishable Mexican specialty foods, cookbooks and household items, launched earlier this month, said Ignacio Hernandez, the company's founder, president and chief executive officer. Hernandez said the site will cater to the 34 million Hispanic households in the United States. Royal Crown Foods, one of the largest Mexican food distributors, will warehouse foods and orders will be delivered via United Parcel Service.

martMouth's board of directors.

Jupiter Communications, New York, said in a study last week that on-line sales over the holiday season will climb 66% to $11.6 billion, a slower growth rate than in 1999 or 1998. Jupiter's forecast was a little rosier than competitor Forrester Research, Cambridge, Mass., which predicted on-line sales this holiday season would increase 50% to about $10 billion, reports said.

Costco Wholesale, Issaquah, Wash., said last week it has teamed with Internet portal Yahoo, Santa Clara, Calif., and on-line advertising network Spinway, Sunnyvale, Calif., to offer Costco customers free Internet service. The service, made available through CD-ROMs, is available now at displays at Costco locations in the U.S. In addition, Costco said it would extend its e-commerce platform and become a preferred merchant on Yahoo.

BlueLight.com, San Francisco, said it would offer a Spanish version of its free Internet service available at Kmart locations in the U.S. BlueLight is the independent e-commerce arm of Kmart, Troy, Mich. Earlier this year, it offered free Internet service in partnership with Yahoo, Santa Clara, Calif., and Spinway, Sunnyvale, Calif.