NEWS ROUNDUP

Turner Teams With Little Debbiertainment has teamed with Little Debbie Snack Cakes for a six-month long cross-promotion of its Cartoon Network Video line.Backed by in-store support in supermarkets, national media and on-pack advertising, Little Debbie is introducing a new product called Yo-Yo's, which ties in with the video label. Over 70 million Little Debbie packages will promote the Cartoon Network

Turner Teams With Little Debbie

rtainment has teamed with Little Debbie Snack Cakes for a six-month long cross-promotion of its Cartoon Network Video line.

Backed by in-store support in supermarkets, national media and on-pack advertising, Little Debbie is introducing a new product called Yo-Yo's, which ties in with the video label. Over 70 million Little Debbie packages will promote the Cartoon Network Videos, and will highlight a consumer offer of merchandise like hats and T-shirts for a small cost. The promotion kicked off last month and runs through January.

Orion Sets Baseball Release

LOS ANGELES -- Orion Home Video and Major League Baseball Home Video will release "This Week in Baseball: 20 Years of Unforgettable Plays and Bloopers" on Sept. 24 with a suggested retail price of $14.98. It is a compilation of highlights from the popular television program "This Week in Baseball."

Orion and Major League Baseball also will release "Super Sluggers" on Sept. 24, priced at $14.98. This title features interviews with players like Mike Piazza, Cecil Fielder and Albert Belle.

ESPN to Release Football Tape

STAMFORD, Conn. -- ESPN Home Video will release "College Football's All-Time Rivalries" and other college football tapes on Oct. 15. These titles will have suggested retail prices ranging from $9.95 to $19.95.

The "All-Time Rivalries" tape will look at 12 memorable match-ups. Other titles include "College Football's Greatest Games," "The Football Hall of Shame," "Fantastic Football Plays," "Miami Hurricanes: Decade of Dominance" and "College Football Funnies." Order date is Sept. 10.