-- General Mills here has teamed up with Ecolab, also in Minneapolis, to launch a new Pillsbury Doughboy Foaming Hand Soap. Ecolab's soap was formulated with a "fresh-baked fragrance" and comes in a water-resistant foaming pump container shaped like the Pillsbury Doughboy. The Doughboy-shaped container and the hand soap were developed under a licensing agreement between the two companies.
SAVE LE DATE
CENTURY CITY, Calif. -- Ooh la la! Le marketing support for "Le Divorce," a romantic comedy available on DVD and VHS on Jan. 27 from Fox Home Entertainment here, includes a nationwide media campaign featuring radio and online advertising, as well as national and regional promotions. The films will also cross-trailer on "The Order," ''Runaway Jury," "Thirteen" and more. Magnifique!