THE SN LIST

TOTAL U.S. - FOOD (Supermarkets Only)BR Rank, BrandsDollar Sales; Dollar Sales % Change Year Ago; Dollar Share of Type*; Unit Sales; Unit Sales % Change Year Ago1) PRIVATE LABEL$989,159,616; -2.2; 22.5; 307,970,304; 0.42) BREYERS$650,417,792; 5.4; 14.8; 151,305,616; 6.33) DREYERS EDYS GRAND$451,133,088; 1.3; 10.3; 104,239,496; 1.34) BLUE BELL$224,954,400; 0.2; 5.1; 63,765,476; 3.55) HAAGEN DAZS$200,648,896;

TOTAL U.S. - FOOD (Supermarkets Only)

BR> Rank, Brands

Dollar Sales; Dollar Sales % Change Year Ago; Dollar Share of Type*; Unit Sales; Unit Sales % Change Year Ago

1) PRIVATE LABEL

$989,159,616; -2.2; 22.5; 307,970,304; 0.4

2) BREYERS

$650,417,792; 5.4; 14.8; 151,305,616; 6.3

3) DREYERS EDYS GRAND

$451,133,088; 1.3; 10.3; 104,239,496; 1.3

4) BLUE BELL

$224,954,400; 0.2; 5.1; 63,765,476; 3.5

5) HAAGEN DAZS

$200,648,896; 3.3; 4.6; 56,426,232; 2.0

6) BEN & JERRYS

$193,457,232; 10.3; 4.4; 58,771,972; 11.4

7) TURKEY HILL

$111,605,456; 5.5; 2.5; 30,444,068; 9.0

8) WELLS BLUE BUNNY

$107,955,008; 2.2; 2.5; 28,469,784; 5.5

9) HEALTHY CHOICE

$99,552,552; -7.5; 2.3; 22,756,250; -10.2

10) DREYERS EDYS GRAND LIGHT

$94,496,168; 2.9; 2.2; 20,750,036; 1.4

11) FRIENDLY

$85,791,208; 8.2; 2.0; 21,874,302; 12.0

12) DREYERS EDYS

$83,072,736; 5.3; 1.9; 18,784,988; 4.8

13) BREYERS PARLOR

$62,555,572; -13.3; 1.4; 14,713,135; -12.1

14) DREYERS EDYS DREAMERY

$60,795,632; -10.6; 1.4; 20,390,878; -11.9

15) KEMPS

$54,656,772; -6.9; 1.2; 14,289,183; -4.1

16) DREYERS EDYS HOMEMADE

$41,862,856; -23.3; 1.0; 9,748,972; -23.2

17) HOOD

$39,976,336; -10.8; 0.9; 13,035,338; -9.7

18) MAYFIELD SELECTS

$37,194,452; -20.7; 0.8; 8,635,655; -20.0

19) DREYERS EDYS PRESENTS

$35,910,340; -13.3; 0.8; 8,290,670; -13.8

20) GODIVA

$32,549,324; 12.2; 0.7; 10,829,084; 11.4

*Each brand's share of the total category, which generated sales of $4.4 billion as of Aug. 10.

Source: Information Resources Inc.