THE SN LIST: TOP 10 FOOD & COOKING SITES

Based on audience measurement of 40,000 U.S. panelists who have combined home and work access to the Internet.1. FOODTV.COM: 5,193; 15:272. KRAFT.COM: 3,826; 5:153. ALLRECIPES.COM: 2,710; 8:534. OMAHASTEAKS.COM: 2,273; 3:585. ABOUTFOOD.CO.UK: 2,132; 4:016. COOKS.COM: 1,355; 3:547. EPICURIOUS.COM: 1,336; 6:598. NESTLE.COM*: 1,115; 9:339. RECIPESOURCE.COM: 1,010; 3:4910. PIZZAHUT.COM: 875; 2:01Source:

Based on audience measurement of 40,000 U.S. panelists who have combined home and work access to the Internet.

1. FOODTV.COM: 5,193; 15:27

2. KRAFT.COM: 3,826; 5:15

3. ALLRECIPES.COM: 2,710; 8:53

4. OMAHASTEAKS.COM: 2,273; 3:58

5. ABOUTFOOD.CO.UK: 2,132; 4:01

6. COOKS.COM: 1,355; 3:54

7. EPICURIOUS.COM: 1,336; 6:59

8. NESTLE.COM*: 1,115; 9:33

9. RECIPESOURCE.COM: 1,010; 3:49

10. PIZZAHUT.COM: 875; 2:01

Source: Nielsen/Netratings, June 2004. *Home and work audience duplication projections did not meet minimum sample-size standards. Combined home and work audience estimate for this site may exhibit increased variability month to month as a result.