SUNKIST MULLING STICKERS FOR FRUIT

VAN NUYS, Calif. -- Sunkist Growers here is considering requiring all its growers to identify their bulk fruit with individual stickers rather than stamping the fruit directly with brand and variety information.fy varieties of tangerines and other citrus Sunkist markets, but others are still stamping the Sunkist logo directly onto fruit. The issue has been left up to individual growers so far, she

VAN NUYS, Calif. -- Sunkist Growers here is considering requiring all its growers to identify their bulk fruit with individual stickers rather than stamping the fruit directly with brand and variety information.

fy varieties of tangerines and other citrus Sunkist markets, but others are still stamping the Sunkist logo directly onto fruit. The issue has been left up to individual growers so far, she said.

Peters said Sunkist lemons have traditionally used stamps for identification, rather than stickers, because many Sunkist lemons are purchased by the food-service sector. Food-service companies, which often grind, peel or halve the lemons, consider the stickers to be something of a nuisance, she said.

The stickers, industry watchers say, are a possible way for Sunkist to provide the standardized price look-up codes that are being used more and more in the produce industry to identify varieties.

Sunkist Growers is a cooperative of California and Arizona citrus growers.