BIRMINGHAM, Ala. — Bruno’s Supermarkets here will introduce a new, more interactive grocery experience at www.brunos.com  Wednesday.
The new website provides customers with tools to form an online shopping list from weekly ads and daily recipes, as well as product information for more knowledgeable food selection. The new coupon feature, located in the weekly ads section, allows customers to print coupons along with their shopping lists.
The site will highlight weekly specials and, at select times, offer additional savings via coupons or special offers either on the home page or via an e-blast to subscribers.
“We are extremely excited to bring this new, more informative, easier-to-use website to our customers,” says Max Henderson, president of Southern Family Markets, which operates Bruno’s, in a statement. “We hope Bruno’s shoppers take full advantage of the expanded shopping resources and opportunities for added value this site provides.”
Other sections include guides to gluten-free and natural vs. organic shopping, a wine pairing list that includes meats and cheeses, menu ideas for hosting parties and holiday events, a monthly update on which produce items are provided by local farmers and which selections are “ripe,” as well as a monthly meal solution for a family of four for under $20.
Bruno’s Supermarkets is part of Southern Family Markets, a retail chain compromised of all Bruno’s, Food World and Southern Family Markets locations, as well as select Piggly Wiggly stores in Mississippi, Georgia and Alabama. Southern Family Markets is an affiliate of C&S Wholesale Grocers , Keene, N. H.