Excentus Acquires Fellow Fuel-Reward Marketer Centego

Excentus, a provider of fuel-based marketing programs, announced last week that it has agreed to acquire Centego Marketing, another fuel-reward marketer that is a wholly owned subsidiary AutoGas Systems, Abilene, Texas.

IRVING, Texas — Excentus here, a provider of fuel-based marketing programs, announced last week that it has agreed to acquire Centego Marketing, another fuel-reward marketer that is a wholly owned subsidiary AutoGas Systems, Abilene, Texas. Centego owns all of the fuel reward and cross-marketing patents, trademarks and technology previously owned by AutoGas. Under the agreement, AutoGas becomes a shareholder and partner of Excentus and Randy Nicholson, president and chief executive officer of AutoGas, will join Excentus’ board of directors. The transaction does not include AutoGas’ Regal POS business, which will remain with AutoGas. Excentus, provides fuel reward technology and services to over 50 U.S. retailers; its fuelperks! reward program is used by over 5 million consumers. Terms of the acquisition were not disclosed.

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