Local Foods Get Online Exposure at Spartan

Spartan Stores here has added an online shopping list as part of its new “Michigan's Best” campaign showcasing more than 2,400 fresh food and grocery items grown and produced in Michigan.

GRAND RAPIDS, Mich. — Spartan Stores here has added an online shopping list as part of its new “Michigan's Best” campaign showcasing more than 2,400 fresh food and grocery items grown and produced in Michigan.

The websites for Spartan’s D&W Fresh Market, Family Fare, Felpausch, Glen's, Glen's Fresh Market and VG's stores feature an online list that lets shoppers click on a store department and see which locally produced items are available. Users can then add those items to their online shopping list.

“Click on the departments to see locally grown items available at your D&W Fresh Market store,” D&W’s website reads. Websites also provide information on various Michigan companies, as well as how buying local supports the local economy.

Spartan launched the Michigan’s Best last month to tap into the growing “buy local” demand. Center Store items include Spartan-brand coffee, Comstock pie filling, Jiffy baking mixes and Pioneer sugar. Select items are also featured in store fliers.

As reported, Gov. Jennifer Granholm recently declared July 27-Aug. 2 “Buy Michigan Week.”

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