Sunflower Farmers Market Debuts Mobile App

PHOENIX — Sunflower Farmers Market [2] has launched a mobile shopping app, compatible with iPhone and Android smartphones, that allows shoppers to view circular specials, in-store specials, recipes and mobile offers.

“This new mobile shopping solution will allow our shoppers to leverage the same great tools featured online on their mobile smartphone,” said Steve Black, vice president of marketing and IT at Sunflower Farmers Market, in a statement. “Our shoppers will be able to streamline the shopping process while maintaining their busy schedules.”

The mobile program, developed by Grocery Shopping Network, Minneapolis, provides a completely integrated mobile circular with built-in search capabilities. It also offers department and brand filtering; the ability to add items manually as well as from the circular or recipe portal; sharing capabilities; access to the searchable recipe portal complete with all recipe details and the recipe of the day; a store map, location finder, and the ability to save a favorite store; as well as contact info, profile syncing and shopping list management. Shoppers can also make a list online and immediately access a saved list on their smartphone as well as make a list on their phone and see it online.