Target Launches Customizable Online Ads

MINNEAPOLIS — Target has initiated “My TargetWeekly,” a customizable version of its online weekly ad, which draws more than 1.2 million visitors each week.

MINNEAPOLIS — Target [2] has initiated “My TargetWeekly,” a customizable version of its online weekly ad, which draws more than 1.2 million visitors each week.

With My TargetWeekly, shoppers can create views and deal alerts to learn when their favorite items are on sale. They also can view coupons, see top 10 deals, share via Facebook and Twitter, and create their own mobile shopping lists for their next visit in-store or online.

“We are excited to provide our guests with yet another innovation to simplify their lives and improve their shopping experience,” said Steve Eastman, president, Target.com, in a statement. “As the only retailer offering this technology, we are proud to give our guests more ways to make the most of their dollar.”