Kroger to Be rBST-free by Early 2008

Following positive customer feedback, Kroger Co. announced plans to make milk it processes and sells in all its stores “certified rBST-free” by February 2008.

CINCINNATI — Following positive customer feedback, Kroger Co. announced plans to make milk it processes and sells in all its stores “certified rBST-free” by February 2008. The retailer operates 15 dairies and three ice cream plants in the U.S. that produce all varieties of fluid milk and other dairy products such as yogurt, cottage cheese, ice cream and novelty treats. The transition to milk free of artificial growth hormones was completed earlier this year in the western half of the country. This most recent announcement covers the rest of the marketing area Kroger operates in or services, including Arkansas, Georgia, Illinois, Indiana, Kentucky, Michigan, Mississippi, North Carolina, Ohio, South Carolina, Tennessee, Virginia and West Virginia. “Our customers’ increasing interest in their health and wellness is the basis for our decision,” said William Boehm, senior vice president and president of manufacturing for Kroger. “We appreciate the willingness of dairy cooperatives across the country to work with us to make this transition in the next six months.”

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