Gallery: SN’s Top 10 private label promotions


Gallery: SN’s Top 10 private label promotions


SN chose the Top 10 private label promotion winners based on campaigns executed over the last year, on a variety of criteria, including originality; prize value; ability to generate consumer excitement about and engagement with the brand; web-centric capabilities; and ties to a cause-marketing platform. Winners are listed in alphabetical order.

Full story: Store Brands 2014: The connected consumer [4]