GRAND RAPIDS, Mich. — Meijer here has selected Oneupweb, Traverse City, Mich., to develop a pay-per-click search marketing campaign focused on strengthening Meijer’s national brand value, sales and brand loyalty online, Oneupweb announced yesterday. Meijer recently launched a new ecommerce website allowing customers to shop the retail supercenter online at Meijer.com, including items not available in stores. Meijer partnered with Oneupweb to increase traffic and conversion rates on the site and create a positive reputation as a national online retailer. Search Marketing is used increase the visibility of a website in search engine results pages.
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