FMI2012 Video: Interview With Darryl Fitzgerald


Darryl Fitzgerald, CEO, Homeland Stores [2], talks about how a BrightFarms greenhouse will bring "ultra-fresh produce" to his urban stores in Oklahoma City. "It doesn't get any fresher than that." He is interviewed by Supermarket Guru Phil Lempert and SN Editor-in-Chief David Orgel at FMI2012 in Dallas.

Sponsored by Well-Pict Berries

Click here to see more videos from FMI2012. [3]