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The future of private label at PLMA

The future of private label at PLMA

PLMA recently held its annual convention in Chicago and I had the opportunity to once again attend and walk the floor. While we all know that private label continues to grow and become a larger part of a retailer’s visit, a study of the show truly reveals just how far private label has come, moving from the early days of price driven “me-too” products to

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