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The Double Up Food Bucks program benefits local farmers while enabling low-income consumers to purchase healthy produce.

Local produce incentive program expands

USDA-backed Double Up Food Bucks rolls out to dozens of retail locations

An increasing number of food retailers have found that a healthy-eating incentive program that was originally launched at farmers’ markets can help drive sales in their stores as well.

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Contact: Desiree Torres, [email protected]

TAGS: Marketing
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