Recession Hits Produce Departments

The recession has led to several changes in how consumers are shopping in produce departments, experts agreed during a panel discussion on marketing strategies during a difficult economy, here at the Produce Marketing Association's annual Fresh Summit convention. Consumer response to the prolonged recession has varied significantly by demographic and circumstance, Steve Lutz, executive

ANAHEIM, Calif. — The recession has led to several changes in how consumers are shopping in produce departments, experts agreed during a panel discussion on marketing strategies during a difficult economy, here at the Produce Marketing Association's annual Fresh Summit convention.

Consumer response to the prolonged recession has varied significantly by demographic and circumstance, Steve Lutz, executive vice president of the Perishables Group, West Dundee, Ill., not

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