Recession Hits Produce Departments

The recession has led to several changes in how consumers are shopping in produce departments, experts agreed during a panel discussion on marketing strategies during a difficult economy, here at the Produce Marketing Association's annual Fresh Summit convention. Consumer response to the prolonged recession has varied significantly by demographic and circumstance, Steve Lutz, executive

ANAHEIM, Calif. — The recession has led to several changes in how consumers are shopping in produce departments, experts agreed during a panel discussion on marketing strategies during a difficult economy, here at the Produce Marketing Association's annual Fresh Summit convention.

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