Research Shows Some Shoppers ‘Trading Off’

As they head into the holiday season, consumers are weighing their buying decisions very carefully, one researcher told SN. They're taking more variables into consideration when buying groceries and perishables, said Peter Rose, vice president, global accounts, The Futures Co., formerly an arm of research consultancy Yankelovich. Rose said Yankelovich's most recent Dollars & Consumer Sense

LOS ANGELES — As they head into the holiday season, consumers are weighing their buying decisions very carefully, one researcher told SN.

Register to view the full article

TAGS: Center Store