Retailers Look to Tell Grower Story

NEW ORLEANS — The local food trend may be getting all of the press, but today's consumers are also demonstrating growing interest in the origin of their food no matter what the source. Large growers and shippers have an opportunity to connect with shoppers at the retail level by working with produce managers and dietitians, according to Kim Kirchherr, corporate dietitian for Jewel-Osco/Supervalu, and

NEW ORLEANS — The local food trend may be getting all of the press, but today's consumers are also demonstrating growing interest in the origin of their food no matter what the source. Large growers and shippers have an opportunity to connect with shoppers at the retail level by working with produce managers and dietitians, according to Kim Kirchherr, corporate dietitian for Jewel-Osco/Supervalu, and Doug Riley, assi

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TAGS: Marketing