Clean labels and simple ingredients are appealing to health-conscious consumers who also seek convenience as they shop perimeter departments and grocery aisles, according to SN’s exploration of the highest volume and fastest growing fresh, center store and nonfood categories.
Sarah Schmansky, director of business operations for Nielsen Perishables Group noted four major trends contributing to changes in the perimeter this year.
All access premium subscription
Why Subscribe To SN Digital Access?
Digital Access gives you unlimited online access to our most premium news and analysis such as October 2016. This includes in-depth stories and insights from our team of editors and guest writers as well as free eNewsletters, blogs, real-time polls, archives and more. In addition you will also receive complimentary access to the SN salary survey data tables.
Questions about your account or how to access content?
Contact: Desiree Torres [email protected]