• PepsiCo has introduced a direct-store-delivery program called GEO Box at 70 locations that allows it to combine the beverage-delivery routes for both grocery and convenience stores on a single truck. • GEO Box has allowed PepsiCo t...

  • Social, digital, PR, in-store merchandising and other tools heightened awareness of a Diet Coke promotion. • A Diet Coke-branded T-shirt was sold exclusively in Target stores last month. • Partnerships with Tay...

• Samuel Adams Brewing the American Dream provides small food, beverage and craft beer business owners with access to business loans. • The Boston Beer Co. employees share business advice during speed coaching events. • ...

A big player in the premade cocktail segment — pouches — lend themselves to impulse displays. Shoppers can grab one or a bunch for home consumption or to enjoy at picnics and other outings. Because they are sold individually, typically...

Ready-to-drink margaritas, pina coladas and other premixed cocktails take the hassle out of enjoying an alcoholic beverage at home

JAMAICA PLAIN, Mass. — City Feed and Supply is curating New England craft beers and complementary fare as part of its craft beer share program. Members can sign on for a 3-month ($120), 6-month ($230) or 12-month ($455) subscription to rec...