Apax Buys Majority Stake in Advantage

IRVINE, Calif. — Advantage Sales & Marketing here said Thursday that its equity partners, J.W. Childs Associates and BAML Capital Partners (Merrill Lynch Global Private Equity) have agreed to sell their majority interest in Advantage to funds affiliated with Apax Partners, another private-equity group.

IRVINE, Calif. — Advantage Sales & Marketing here said Thursday that its equity partners, J.W. Childs Associates and BAML Capital Partners (Merrill Lynch Global Private Equity) have agreed to sell their majority interest in Advantage to funds affiliated with Apax Partners, another private-equity group.

Terms of the transaction were not disclosed, although a report in the New York Times estimated the value at about $1.8 billion. According to that report, Apax would ac

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