Battlefield 2.0

The online grocery shopping revolution hasn't unfolded exactly as it was imagined a decade ago, but its underlying promise still holds true. The Web means business. Web traffic has continued to flourish through broadband adoption, the growth of social-networking sites and a new push from mobile devices. As surfers have become more sophisticated, grocery stores have had to become savvier about their

The online grocery shopping revolution hasn't unfolded exactly as it was imagined a decade ago, but its underlying promise still holds true.

The Web means business.

Web traffic has continued to flourish through broadband adoption, the growth of social-networking sites and a new push from mobile devices. As surfers have become more sophisticated, grocery stores have had to become savvier about th

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