Grocery decision-makers beware: The media push for tap water instead of bottled water could be a threat to your business. Even worse, it isn't based in truth.
Here are some cold, wet facts: Tap water is not comparable to bottled water for human health. There are important differences in the quality of source waters, regulation (EPA vs. FDA and industry groups), testing and delivery.
For example, as a member of the International Bottled Water Association my company has more str