Dollar Tree Ramps Up Cooler Rollout, Refines Mix

Dollar Tree is ramping up the rollout of refrigerated and frozen foods in its stores in 2010, although it faces some restrictions, the company said last week in a conference call discussing year-end financial results. The dollar-store chain rolled coolers and freezers out to 197 locations in 2009, bringing the total number of stores with such offerings to about a third of its

CHESAPEAKE, Va. — Dollar Tree here is ramping up the rollout of refrigerated and frozen foods in its stores in 2010, although it faces some restrictions, the company said last week in a conference call discussing year-end financial results.

The dollar-store chain rolled coolers and freezers out to 197 locations in 2009, bringing the total number of stores with such offerings to about a third of its 3,800-unit store base. In 2010, the company plans to add freezers and coolers to

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