Economy, Miscues Hit Supervalu

Supervalu said last week that although it was making some progress in stemming sales erosion, its outlook for the rest of the year has been dimmed by the weak consumer and its own marketing mistakes. We all know it is a difficult environment, and one of the most challenging operator climates we have seen in a long time, said Jeff Noddle, chairman and chief executive officer, in a conference

MINNEAPOLIS — Supervalu said last week that although it was making some progress in stemming sales erosion, its outlook for the rest of the year has been dimmed by the weak consumer and its own marketing mistakes.

“We all know it is a difficult environment, and one of the most challenging operator climates we have seen in a long time,” said Jeff Noddle, chairman and chief executive officer, in a conference call discussing results for the second fiscal quarter. “But we cannot bl

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