EDLP Lifts Dollar General

GOODLETTSVILLE, Tenn. Saying its combination of convenience and everyday low prices resonates with recession-addled consumers, Dollar General last week posted increases in sales, earnings and gross margins during the company's fiscal first quarter. The results stand in stark contrast to those at Wal-Mart Stores, which has blamed sluggish sales over a similar period in part on many of the same economic

GOODLETTSVILLE, Tenn. — Saying its combination of convenience and everyday low prices resonates with recession-addled consumers, Dollar General last week posted increases in sales, earnings and gross margins during the company's fiscal first quarter.

The results stand in stark contrast to those at Wal-Mart Stores, which has blamed sluggish sales over a similar period in part on many of the same economic issues affecting the same lower-income shopper, and also disquiet theories

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