Fairway Sees Big Potential in Expansion

Fairway Sees Big Potential in Expansion

“We believe that our distinctive merchandising strategy has enabled us to build a trusted connection with our customers, who value the quality and fair prices of our food, our merchandising teams’ expertise and our one-stop-shopping convenience.” — Fairway

NEW YORK — Fairway Market is going public behind a strategy to triple the number of stores it operates in the New York metro area and eventually, expand its brand of productive, fresh-focused stores throughout the East Coast.

Fairway, which currently operates 11 stores in and around New York, said it could build at a rate of three to four new stores a year and cited demographic research indicating the Northeast between New England and Washington, D.C., could

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