FMI2012: Collaboration Drives Merchandising Success

FMI2012: Collaboration Drives Merchandising Success

DALLAS — Innovative merchandising created through collaboration among retailers and suppliers requires careful planning and dedication, but it can be a powerful driver of incremental sales if executed properly, according to presenters at an FMI2012 session here on Wednesday.

“Pricing is not a strategy to grow your business long-term,” said Thom Blischok, chief retail strategist at Booz & Co., who led a panel discussion called “Trading

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