Independents Designing to Succeed

Surviving chain-store competition isn't all that difficult once you become the living embodiment of the brand. So said Sharon McGinnis Young, one of the eponymous sisters of McGinnis Sisters Special Food Stores, in a presentation at Food Marketing Institute's Retail Store Development conference here Oct. 22. Young, who is preparing to open a third location for the 62-year-old, Pittsburgh-based

BALTIMORE — Surviving chain-store competition isn't all that difficult once you become the living embodiment of the brand.

So said Sharon McGinnis Young, one of the eponymous sisters of McGinnis Sisters Special Food Stores, in a presentation at Food Marketing Institute's Retail Store Development conference here Oct. 22. Young, who is preparing to open a third location for the 62-year-old, Pittsburgh-based business, spoke with humor and humility on the importance of independent

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TAGS: Marketing