Markdowns on Seasonal Product Could Trim Margins

Nonfood seasonal imports are usually a margin-dollar bounty for retailers in the fourth quarter. But the economic weakness of 2008, marked by bleak sales forecasts and already weak sales posted in the fall, has supermarkets, wholesalers and import experts gritting their teeth for a roller-coaster ride of seasonal sales this holiday season. Once bought in, as supermarkets largely were since last February,

Nonfood seasonal imports are usually a margin-dollar bounty for retailers in the fourth quarter. But the economic weakness of 2008, marked by bleak sales forecasts and already weak sales posted in the fall, has supermarkets, wholesalers and import experts gritting their teeth for a roller-coaster ride of seasonal sales this holiday season.

Once bought in, as supermarkets largely were since last February, there was little they could do to offload their commitments as forecasts of poor

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TAGS: Marketing