New Direction for Unified

Unified Grocers said last week its new line of natural and organic foods called Natural Directions is selling like hotcakes. Unified, a member-owned cooperative, is launching the line with 120 dry grocery, refrigerated and frozen items, with more to come over the next several months. Development of Natural Directions by Unified follows the recent introduction of similar lines by other

LOS ANGELES — Unified Grocers said last week its new line of natural and organic foods — called Natural Directions — “is selling like hotcakes.” Unified, a member-owned cooperative, is launching the line with 120 dry grocery, refrigerated and frozen items, with more to come over the next several months. Development of Natural Directions by Unified follows the recent introduction of similar lines by other companies, including Wild Harvest at Supervalu, Minneapolis, and O Organics and Eating Ri

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