Price Adjustments Take Time: Noddle

Supervalu is happy with the price position of its retail banners in some markets, but still has work to do in others, Jeff Noddle, chairman and chief executive officer of the Minneapolis-based company, said last week. It takes more than one quarter, and it takes more than several quarters in some cases, he said in response to a question about the company's price-competitiveness posed to him

NEW YORK — Supervalu is happy with the price position of its retail banners in some markets, but still has work to do in others, Jeff Noddle, chairman and chief executive officer of the Minneapolis-based company, said last week.

“It takes more than one quarter, and it takes more than several quarters in some cases,” he said in response to a question about the company's price-competitiveness posed to him at the Morgan Stanley Global Consumer and Retail Conference here. “We have

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