Publix, Sweetbay Tout Pricing

Publix Super Markets here is lowering everyday prices on a limited number of items like milk and breakfast cereal in a move observers say signals hot competition and worry over a souring economy in Florida. Publix kicked off the program earlier this month by dropping the price on a gallon of its Publix-brand milk by about 20% at most stores. Last week, Publix advertised a similar drop

LAKELAND, Fla. — Publix Super Markets here is lowering everyday prices on a limited number of “essential” items like milk and breakfast cereal in a move observers say signals hot competition and worry over a souring economy in Florida.

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