Ralphs Opens Downtown L.A. Fresh Fare

"Fresh" arrived in downtown Los Angeles Friday as Ralphs opened Fresh Fare, its first downtown store in L.A. — and the first downtown supermarket to open there — in more than 50 years.

LOS ANGELES — "Fresh" arrived in downtown Los Angeles Friday as Ralphs opened Fresh Fare, its first downtown store here — and the first downtown supermarket to open here — in more than 50 years. "We're ready for our close-up," the company said in full-page newspaper ads under the headline, "L.A. is getting fresh." The 50,000-square-foot Fresh Fare — which SN previewed last March — is located at street level of the Market Lofts development in an underdeveloped section of the city south of the

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