Safeway Receives SN’s 2007 Retail Excellence Award

The editors of SN have chosen Safeway, Pleasanton, Calif., as this year’s recipient of the SN Retail Excellence Award.

NEW YORK — The editors of SN here have chosen Safeway, Pleasanton, Calif., as this year’s recipient of the SN Retail Excellence Award. Safeway was cited for its leadership in lifestyle format; designing the Ingredients for Life campaign; its proprietary lines, including O Organics and Eating Right; and the Blackhawk Network third-party gift card business, among other initiatives. The choice of Safeway was partly based on industry nominations received by SN. The award will be pr

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