Sen Brings Merchandising Skills to New BJ's Role

NATICK, Mass. Laura Sen is not the leader of the club yet, but she is close to it after returning to BJ's Wholesale Club after a four-year hiatus. BJ's Chairman Herb Zarkin, who in late 2006 took on the chief executive officer role, following a disappointing financial year and facing lagging customer traffic and general merchandise sales and the departure of then President and CEO Michael Wedge, initiated

Name: LAURA SEN

Title: President, chief operating officer, BJ's Wholesale Club

Biggest challenge: Steal share away from competitors with right merchandise mix and with pizzazz.

NATICK, Mass. — Laura Sen is not the leader of the club yet, but she is close to it after returning to BJ's Wholesale Club after a four-year hiatus.

BJ's Chairman Herb Zarkin, who in late 2006 took on the chief executive officer role, following a disapp

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TAGS: Marketing