SN Year in Review 2007: Tesco's British Invasion Sets Stage for Future Growth

NOW THAT TESCO HAS begun opening stores in the U.S., it says it's definitely here to stay. While most supermarket competitors shrugged and figuratively flicked the British fly off their American lapels, some more neutral observers are convinced Tesco's Fresh & Easy format will be attractive enough to American consumers to become a national force within three to five years possibly clearing the way

NOW THAT TESCO HAS begun opening stores in the U.S., it says it's definitely here to stay.

While most supermarket competitors shrugged and figuratively flicked the British fly off their American lapels, some more neutral observers are convinced Tesco's Fresh & Easy format will be attractive enough to American consumers to become a national force within three to five years — possibly clearing the way for full-scale Tesco supermarkets in the U.S. someday.

Of more immediate c

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