Spartan Projects Gains as Value Efforts Take Hold

GRAND RAPIDS, Mich. Spartan Stores here last week said the lingering economic downturn kept pressure on sales in both its retail and wholesale divisions in its first fiscal quarter, although it said it expected trends to improve through the rest of the current fiscal year. I believe that our consumer value profile is improving with the implementation of our value-based merchandising and marketing

GRAND RAPIDS, Mich. — Spartan Stores here last week said the lingering economic downturn kept pressure on sales in both its retail and wholesale divisions in its first fiscal quarter, although it said it expected trends to improve through the rest of the current fiscal year.

“I believe that our consumer value profile is improving with the implementation of our value-based merchandising and marketing campaign that we launched in March,” said Dennis Eidson, president and chief ex

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