Sudden Bankruptcy Sinks Bruno's Efforts at Revival

A plan to modernize stores and revitalize a neglected brand months in the works and only days away from an official launch is now on indefinite hold for Bruno's Supermarkets here, which filed for protection under Chapter 11 of the U.S. Bankruptcy code this month. If you hold your index finger and thumb up in front of you and almost touch them, that's how close we were to launching

BIRMINGHAM, Ala. — A plan to modernize stores and revitalize a neglected brand — months in the works and only days away from an official launch — is now on indefinite hold for Bruno's Supermarkets here, which filed for protection under Chapter 11 of the U.S. Bankruptcy code this month.

“If you hold your index finger and thumb up in front of you and almost touch them, that's how close we were to launching a whole new brand revitalization for Bruno's. Literally days away,” said P

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