Supervalu Plucks Sunflower to Focus on Core Business

Supervalu will shutter its five Sunflower Markets natural and organic stores after a two-year test, a move observers said will allow the company to focus more attention on its ongoing integration of Albertsons. Other factors in Supervalu's decision may have been a lack of significant market penetration and the increasing ability of conventional supermarkets to serve the natural and organic

MINNEAPOLIS — Supervalu will shutter its five Sunflower Markets natural and organic stores after a two-year test, a move observers said will allow the company to focus more attention on its ongoing integration of Albertsons.

Other factors in Supervalu's decision may have been a lack of significant market penetration and the increasing ability of conventional supermarkets to serve the natural and organic niche, they indicated.

Supervalu opened the first Sunflower Market

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