Wild Oats Sees 2Q Gains from 1Q Programs

Wild Oats Markets here said merchandising and marketing programs put in place during the first quarter “are gaining traction and driving improvement in comparable-store sales in the second quarter.”

BOULDER, Colo. — Wild Oats Markets here said merchandising and marketing programs put in place during the first quarter “are gaining traction and driving improvement in comparable-store sales in the second quarter.” During the first quarter that ended March 31, transaction expenses related to its pending merger with Whole Foods Market resulted in an earnings loss while a more aggressive promotional schedule helped boost sales. Sales at Wild Oats rose 3.9% to $309.9 million, and comparable-

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