Fairway launches 'Big' campaign

Fairway launches 'Big' campaign

Fairway Market is going big.

A new ad campaign for the New York-based foodie-focused chain encourages shoppers to indulge themselves with unique store offerings like USDA Prime steaks, decadent desserts and handmade cheeses, while pushing strong values on everyday basics.

The “Eat Big, Live Large” program kicked off with a video showing a woman making a splash at a workplace lunch meeting by pulling a grilled ste

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