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More Whole Foods stores get Amazon Prime savings

Companies move ahead with rollout of e-tailer’s benefits program

Amazon has begun rolling out savings from its Prime benefits program to more Whole Foods Market stores.

The companies said Wednesday that 121 Whole Food stores in 12 states in the West, Midwest and South and all Whole Foods Market 365 stores are now offering Amazon Prime members an extra 10% off hundreds of sale items and exclusive weekly deep discounts on certain popular items.

The move comes two weeks after the retailers launched the much-anticipated integration of Prime benefits at the point of sale in Whole Foods stores, starting in Florida. Plans call for Prime savings and discounts to become available at all Whole Foods locations this summer. The Austin, Texas-based specialty grocer has 483 stores overall, including 463 in the United States.

“From delicious dinner options like shrimp or rotisserie chicken to fresh, organic raspberries, we’re offering savings on products customers love and can enjoy with their families,” Whole Foods President and Chief Operating Officer A.C. Gallo said in a statement. “Exclusive deals like the sustainably caught halibut were a huge hit in Florida, and we’re excited to partner with our suppliers to bring Prime members even more discounts on seasonal favorites and everyday staples.”

Prime member deals are featured prominently in the participating Whole Foods stores, as well as on the Whole Foods app, the companies said.

The savings are available at Whole Foods stores in Arkansas, Colorado, Florida, Idaho, Kansas, Kansas City, Missouri, Louisiana, New Mexico, northern Nevada, northern California, Oklahoma, Texas and Utah, as well as at Whole Foods Market 365 stores nationwide.

Customers having groceries delivered from Whole Foods stores through the Prime Now program also receive exclusive Prime member savings. Amazon said both Prime member savings and Prime Now grocery delivery are available in Austin, Dallas, Denver, Sacramento and San Francisco. Prime Now offers free two-hour delivery on orders over $35, and the service is slated to be rolled out to more key markets this year.  

Free two-hour delivery for Whole Foods groceries via Prime Now was launched in February and is now available in 10 cities, with more areas to come in 2018, the companies said. Eligible Prime members also get 5% back on Whole Foods purchases when using the Amazon Prime Rewards Visa Card.

To access the Prime member savings, customers can download the Whole Foods app, sign in with their Amazon account and scan the app’s Prime Code at checkout. Shoppers also can opt in to use their mobile phone number to get the savings at checkout. 

As of May 11, Amazon began charging $119 for an annual Prime membership, up from $99 previously. Customers renewing their memberships will pay the increased price beginning June 16.

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