Sprouts Boosts SKU Counts, Shelf Heights

PHOENIX — Sprouts Farmers Market is expanding its assortment in grocery by raising gondola shelf heights, according to a report published Sunday by Karen Short, a New York-based analyst at Deutsche Bank.

Short’s report, based on interviews with management and a store tour in California, said Spouts has increased grocery SKUs from 4,000 to 5,200 “to make Sprouts a more complete grocery shop.”

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