Survey: Trust rivals growth as key concern for industry execs

Survey: Trust rivals growth as key concern for industry execs

More than 60% of business leaders in the global consumer markets industry said that building consumer trust is a core value, and nearly one-third say trust will be one of their biggest challenges over the next one to two years — second only to expansion and top line growth.

Those findings were published Monday by KPMG International and The Consumer Goods Forum in advance of CGF’s annual summit scheduled this week in New York.

The "2015 Top of Mind" survey focuses on wh

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