Retailers Unwrap Holiday Gift Card Promos

PLEASANTON, Calif. - Now that the holiday shopping season has officially begun, retailers are tying in gift card purchases with grocery discounts.

At Safeway, shoppers who purchase $100 worth of gift cards from Macy’s, Lowes, Sears and dozens of other retailers receive $10 off their next shopping order. The offer is valid through Dec. 6. “Buy gift cards, save on groceries,” Safeway's promotional materials read.

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