Hy-Vee now sources all of its fresh and private label frozen seafood from sustainable sources, the retailer announced.
The West Des Moines, Iowa, retailer set a goal for 100% responsibly sourced seafood by the end of 2015 in 2011. Hy-Vee said it achieved that goal in December.
Hy-Vee partnered with environmental non-profit FishWise to meet its goal. Changes included shifting to fresh and private label far